The cost of video production is calculated individually for each project and depends on various factors. For example: the concept of the video, the size of the team required for its implementation, the number of props and locations, the goals and objectives of the video (e.g., Reels or a documentary film), etc.
For instance, shooting a car advertisement with multiple locations will cost more than shooting a fashion campaign in a studio. At the same time, shooting a fashion reel in the same studio may be less expensive than a full-scale studio campaign with numerous models and a large team.